Paid Search Parameters (Website only)
  • 06 May 2020
  • 1 Minute to read
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Paid Search Parameters (Website only)

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Article summary

The paidsearchparameters config setting is used to define a list of query parameter names to search for in the query string portion of the URI. The presence of one of these parameters are used to determine a paid search engine from a reference to an organic search engine.

Default value: gclid

JavaScript Example:

window.webtrendsAsyncInit = function () {
        var dcs = new Webtrends.dcs();
        dcs.init( {
                dcsid: "dcs9x99xxxx9xxx9xx9xxxx9x_9x9x",
                paidsearchparams: "gclid,ad_id"
        });
        dcs.track();
}


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