Visitor Segmentation Parameters

Visitor Segmentation parameters allow you to store the most recent value of a segmentation query parameter for inclusion in your reports. For example, your travel web site tracks visitors using a segmentation parameter, such as WT.seg_1, to identify the visitor’s “traveler type.” The result of the visitor’s most recent traveler type value is stored in the WT.vhseg_1 parameter in the Visitor History database. Custom reports you create that use the WT.vhseg_1 parameter as a dimension show statistics for the most recent value of the key parameter.

The most recent value of the key parameter, WT.seg_x is stored in the corresponding result parameter. To report on visitor segmentation data, create a custom report that uses your result parameter as a dimension.

Webtrends generates and maintains these parameters when you enable Visitor History and select the Custom Visitor Segmentation category in your profile. You must also implement the WT.seg parameter on your web pages. For more information about WT.seg, see “Segment Parameter.”

WT.vhseg_1

WT.vhseg_1=VisitorSegment1Result

WT.vhseg_2

WT.vhseg_2=VisitorSegment2Result

WT.vhseg_3

WT.vhseg_3=VisitorSegment3Result

WT.vhseg_4

WT.vhseg_4=VisitorSegment4Result