Search Engine Type Parameter
- 16 Apr 2020
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Search Engine Type Parameter
- Updated on 16 Apr 2020
- 1 Minute to read
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WT.srch
WT.srch=SearchEngineType
The Search Engine Type parameter in the query string of the URL from a referring search engine identifies the link as one for a paid search engine phrase.
Webtrends Analytics uses this parameter for Custom Reporting and Visitor History to differentiate a paid search engine from a reference to an organic search engine. Only WT.srch=1 has meaning. No other values are defined or recognized.
Note
Search engine results using WT.srch=1 are limited to only those search engines that are listed on the Webtrends search engine availability list. Using WT.srch=1 will not produce search engine campaign results for search engines that are not recognized by Webtrends.
Note
Visitor Data Mart also uses this parameter. For more information, see “Configuring Your Web Site to Collect Visitor Data Mart Data” in Visitor Data Mart User’s Guide.
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