Campaign Event Parameter

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WT.mc_ev

WT.mc_ev=EventType
This parameter identifies an ad event type.

Webtrends Analytics and Visitor Data Mart recognize the following value:
WT.mc_ev=click identifies an ad clickthrough event.

Webtrends Analytics Considerations

Webtrends Analytics does not currently provide preconfigured custom reports that use the click value. However, you can also specify a custom value to identify a custom event type, create a custom report filter based on this value, and apply it to a custom report.